I
Stuart Mould has invited you
to join his professional network.
He is wearing
a tuxedo and the smirk
of a man unfamiliar
with the concept of rejection.
Stuart Mould has four thousand
and fifty-eight connections.
Small wonder given the way
he generates
revenue
you never knew
existed. It’s all there
in his results-driven profile.
It appears he will go
the extra mile
in his position as
Customer Solutions Architect.
I don’t know why
but I click accept.
II
Stuart Mould has endorsed you for the following skills:
Marketing ✓
Leading Teams ✓
Targeting ✓
Weaving Dreams ✓
Scuba diving ✓
Semaphore ✓
Lego building ✓
Harp (Grade Four) ✓
Chess playing ✓
Home baking ✓
Soothsaying ✓
Lovemaking ✓
That’s a lot
of endorsements to get
from someone
who I have never met.
III
Stuart Mould has written you a recommendation
that you can include on your profile page.
“Bold strides this colossus in the workplace
with footsteps firm and full of flawless grace,
noble of purpose and so fair of face,
greeting PowerPoint with such fond embrace.
O Mighty Strategist! Leader Complete!
The Pivot-fabled Slayer of Spreadsheets!
Analytical Artist! Office Athlete!
Leviathan of the Corporate Elite!”
I must admit
I hesitated.
It seemed a little
overstated.
IV
Stuart Mould has invited you to join him and his family for two weeks
in their delightful villa situated near the Rio Real Golf Course,
and just ten miles from the charming, bustling city of Marbella.
I went, of course.
I’m no fool.
It had a private
swimming pool
where I, alongside
his four thousand contacts,
swam and schmoozed,
snoozed, relaxed,
after mornings
on sun-parched links,
and the clink of ice
in noon-time drinks.
We, the Professional Network
of Stuart Mould,
his corporate army,
paraded, parasoled,
a linked in, in sync
commonwealth.
I eventually met
the man himself.
He was not as bad
as I expected.
I felt I had –
at last – connected.
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